BETPL

Bhagwan Enterprises Textiles Pvt Ltd (BETPL) is one of the largest manufacturers of textiles in India and has been in operation for many decades. They approached me to create a completely new logo and identity for them. The logo had to be strong and bold, showcasing their strength in the market.

I spent many days on sketching a logo – type based and symbol based. Even after narrowing down a type based logo, I was not satisfied fully as I felt something was missing. After going back to the sketching phase, I managed to create a logo which would include the number 1 in it – indicating their position in the market. I finalised on the logo and added the bold red colour to the logo. The final results can be seen below.