Oldfield Dental Practice

Brief:
Oldfield Dental Practice is a cosy dental clinic in Greenford, London. I was commissioned to create a new logo and identity for them first. They also wanted me to create a custom design responsive website post the logo and identity design.

Solution:
The logo had to reflect family, a dental clinic, and trust, according to their brief. They requested that I not use the standard blue associated with dental offices. I opted to go with a purple colour scheme. To develop the first portion of our logo, I combined the concepts of family and tooth. To finish the logo unit, I included a circle of trust and the name of the dental clinic – Oldfield Dental Practice.